I recently went along to have a No7 makeup makeover. I was sat down at the No7 makeup counter in the busy Boots store in Market Street at the Arndale Centre in Manchester and the lovely Jay introduced herself to me. She was very friendly and approachable which is very important as a lot of women find these places intimidating. What I loved about Jay was you could immediately tell she loved her job. She has worked for No7 for 7/8 years and literally knew everything about the brand. She had some makeup training with renowned makeup artist Lisa Eldridge and was involved in a lot of No7 head office product testing and makeup events. Clearly she is one of the brands go to makeup artists. What I did find strange is they don’t call themselves makeup artists. When there is so much competition in a large store like Boots I think it’s important to have both skin specialists and makeup artists on counter to answer all the client’s needs. Jay saw herself as a makeup artist and this was very clear to see as she was so passionate about making someone feel beautiful.
She started to cleanse my skin with a relatively new product – the hot cloth cleanser this is how I cleanse my face normally so I was very interested to try their version. A hot cloth cleanser is a product you will use with your fingertips to massage over the whole face area including the eyes. The idea is that it’s a one stop cleanser that can even remove stubborn eye makeup. Then you rinse using a hot cloth, the product should almost dissolve and take away and makeup and dirt with it. I loved the packaging with the pump bottle and you get the cloth inside. However I felt it wasn’t oily enough to remove my eye makeup. I did feel like it was just a thicker version of a cream cleanser. My face felt nice and soft afterwards but I did need to go back in and take off remaining eye makeup.
The next step was the protect and perfect advanced serum. The single product that has catapulted the brand over the last few years. This did not disappoint. It was nice and light, soaked in straight away and didn’t leave a tacky residue like some serums I’ve tried. Jay finished the skincare routine with the matching protect and perfect day cream. Again I really liked this, my skin felt nice and hydrated but not thick with moisturizer so it was a really nice base to use on a morning before makeup. I really liked that it had a sunscreen in it UVA and UVB which is a must. It also has antioxidant complex which is good for protection against ageing factors which let’s be honest we are all terrified of!
So on to my makeover, Jay started with the stay perfect primer, which I loved; it had a lovely iridescent finish to it. When I first saw it on the back of her hand I thought it would make my skin too shiny but when it was applied it dried down to a lovely matt finish and covered up open pores on my nose along with softening fine lines. A good all round budget primer.
Next Jay used the match made device to test which shade I would be for my foundation. The device takes a picture of your skin so she made sure to take a few different pictures of areas on my face to get the best possible match. My shade was Calico in the stay perfect superlight foundation, the palest shade. Jay asked me a lot of questions about my skin type and what I want from my foundation…..ladies this is super important when you are buying a foundation otherwise you will not get the correct product for your needs.
Jay applied this with a brush; it can also be used with fingers or a beauty blender or my favourite – a sponge! Next was some instant radiance under eye concealer on the darkest points under my eye. This is a really light weight texture in a handy pen device. She then used a setting powder to set the complexion.
Jay then used No7 stay perfect smoothing eye shadow in a bronze shade to compliment my blue eyes. I loved these, they don’t crease, have a lovely shimmer to them and come in a selection of colours. Even these on their own with mascara would look great. She used some bronze powder eye shadow in the crease to add some depth along with pencil eyeliner. The pencil liner was thicker than your average pencil and can be used like a shade stick for a really smokey eye. I loved these too they were really quick and easy to use. We all need that in the morning rush! The eyes were finished with mascara and then some bronzer to warm up the cheeks and give a little colour.
Up next was lips, my favourite makeup product and I am very partially to a nude lippy I literally have about 15 different shades of nude for personal use. I think I have a problem!!! No7 have launched the match made service to now include lips. I’m sure you will have seen the TV ad with Jessie J singing. I think the idea behind the match made service is amazing. It’s the same service some well known paint brands use for matching colours, however when shown the selection of lipsticks I saw no nudes and when I asked Jay she said they match the colours to the colour of your lips, so therefore their nudes are like rosy lip colour shades. I was crushed…..NO NUDE lip colour?????? We settled for a lovely red which I did really like. It was a moisturizing texture so felt lovely on my lips and wasn’t extreme long wearing but didn’t come off in seconds either and certainly didn’t bleed. But I couldn’t help feeling disappointed that I couldn’t even have a nude if I wanted it.